Barclays Switzerland hires former HSBC executive as CEO

Former HSBC executive John Shipman will take the reins of Barclays Bank (Suisse) SA’s Geneva office only weeks after the UK–Switzerland financial trade agreement came into force

By Livia Giannotti

Barclays Bank (Suisse) SA has announced the appointment of John Shipman as new CEO

In a statement issued from London and Geneva on Wednesday, the Swiss arm of Barclays confirmed that Switzerland’s financial markets regulator, FINMA, has approved Shipman’s appointment.

He will be based in Geneva and report to Annabelle Bryde, head of Barclays Private Bank International.

[See also: The best wealth managers for high-net-worth clients]

Shipman brings more than 25 years of industry experience to the role. He joins from HSBC, where he most recently served as interim CEO of its Swiss private banking operations and country head for Switzerland, after holding a series of senior risk management positions within the group. Earlier in his career, he held senior roles at UBS and also worked with global consulting firms.

His appointment follows his departure from HSBC in November 2025, with the executive moving to the British lender’s Swiss rival after overseeing a transitional period at HSBC’s private bank.

At the time of his exit, reports indicated that HSBC’s Swiss arm had been raising compensation for certain staff amid a period of departures within the business. Shipman was among the most senior executives to leave during that phase.

[See also: The best wealth managers in Switzerland]

Content from our partners
Lagos Private Wealth Conference 2025: Shaping Africa’s Legacy of Prosperity
From bold beginnings to global prestige: the legacy of Penfolds Bin 707
The Windsor is bringing seamless luxury to Heathrow

At Barclays Bank (Suisse) SA, the leadership transition also sees Rahim Daya, who has spent 15 years with the firm and previously led the Swiss entity, move into a new role as global head of sales management for Barclays Private Bank and Wealth Management.

Bryde said: ‘We are delighted to welcome John to Barclays. I am confident that under his leadership, we will continue to grow our Swiss business as a strategic platform for international wealth corridors and reinforce our market position as a leading institution committed to delivering excellence for our clients and delivery partners.’

John Shipman recently served as interim CEO of HSBC’s private banking operations // Image: Barclays

The appointment also comes as competition intensifies in Switzerland’s private banking market, not least because regulatory barriers between the UK and Switzerland have begun to fall away.

[See also: Barclays tipped to bid for Evelyn Partners – experts weigh in]

The Berne Financial Services Agreement, signed in December 2023 and in force since 1 January 2026, has created a new framework governing cross-border financial services between the two countries.

The treaty is built on mutual recognition and stipulates that firms operating under one jurisdiction’s regulatory and supervisory standards can, in defined areas, serve clients in the other without having to secure full additional authorisation.

In practical terms, that means UK institutions face fewer procedural hurdles when providing financial services in Switzerland, while Swiss banks that meet domestic regulatory requirements can access certain segments of the UK market without undergoing a parallel approval process.

[See also: Permira chair moves to Switzerland as wealthy executives rethink residency strategies]

Officials on both sides have framed the deal as a strategic step, with UK officials describing it as part of a wider push to reinforce the City of London’s position in global wholesale markets after Brexit, while their Swiss counterparts have framed it as a way to deepen ties with one of the country’s most significant financial partners.

Bilateral trade in financial services has expanded markedly in recent years, with volumes rising sharply between 2016 and 2022 and reaching tens of billions of Swiss francs annually by 2024.

For private banks in Geneva and Zurich, the agreement increases competition, allowing UK firms to access Swiss opportunities more easily while also easing cross-border services for wealthy and corporate clients.

Topics in this article : ,
Websites in our network