View all newsletters
Have the short, sharp Spear's newsletter delivered to your inbox each week
  1. Wealth
September 5, 2011

Bring back the Nasty Party!

By Spear's

Don’t you know that the Tory party does best when it is seen as the nasty party?

Ed Miliband, according to a leaked report, intends to portray David Cameron as ‘recognisably right wing,’ which is political speak for ‘nasty’. Whoa, Ed. Don’t you know that the Tory party does best when it is seen as the nasty party?

The Tories won three elections in a row under Lady Thatcher, who has somehow not gone down in political lore as Lady Nice. It was in 2002 that Theresa May, then Conservative Party Chairman breached the nasty party guidelines, made a speech telling them all to be nice or lose their seats.

After that speech they became nicer and nicer: to gays, ethnic minorities, the NHS, public spending and single mothers. They became nice to everyone, except of course to one another. In retrospect, this was an error. Voters rejected the Tories at general elections out of confusion and a vague sense that all this ‘niceness’ might be a sign of incompetence (see the Liberal Democrat conundrum pre-Nick Clegg).

The Tory leader who came closest to success was Michael Howard, and that was only because Ann Widdecombe said there was something of the night about him. I suspect that if David Cameron had reverted to the Nasty Party rules, he would have won an outright majority.

Since the riots he has attempted to stem this tide of niceness. Private polls conducted by Lord Ashcroft recently suggest that Mr Cameron may not be regarded as loveable, but he is beginning to be seen as competent and even effective.

The more he enforces the Nasty Guidelines against immigrants, criminals and Nick Clegg, the more the public will want to vote for him. All this nastiness will so distract the Tories that they will be nice to each other – for the next year, at least. Is this what Mr Miliband wants? How stupid can he get?

Content from our partners
How Flygreen is ascending into the future of private aviation
Stoneweg, Icona, and CBH Strengthen Partnership with Cromwell Acquisition, Adding €4 Billion AUM to Stoneweg
Why investors should consider investing in nature

Select and enter your email address The short, sharp email newsletter from Spear’s
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network