View all newsletters
Have the short, sharp Spear's newsletter delivered to your inbox each week
  1. Wealth
September 23, 2019updated 25 Sep 2019 9:37am

Jason Cowley on the ‘iron cage’ of sports fandom

By Spear's

Whatever the sport, being a fan is a serious commitment – even if the joyful moments are elusive, writes Jason Cowley

Sports fans, especially those who ardently follow a football club as I do, are obsessives. There’s something irrational about fandom. You commit yourself, often in early childhood, to a cause over which you have absolutely no control but which affects how you spend your time and money and even your general wellbeing and happiness. You can change your name, nationality, partner, job, the shape of your nose, even your gender, but, if you are a true fan you cannot change the team you support.

For some football supporters, fandom must feel like being locked in an iron cage: they know only suffering and confinement. They hate so much about the team they support – the manager, the owner (especially the owner), many or indeed most of the players, other fans – and yet they cannot escape their commitment.

Nick Hornby in his book Fever Pitch has a very good description of being taken by his father to his first Arsenal match as a child. What was most striking to him then was that hardly anyone seemed to be enjoying themselves. Everywhere around him, he saw people shouting and raging. He should have been warned, and yet he was enthralled by the intensity of the occasion, and in becoming a fan he found that he had committed himself to the following of a grail.

All this is preposterous, and, in many ways, a complete waste of time. But there you have it. This is how the experience of fandom can be: irrational, all-consuming, tedious, enraging. And yet, there is always hope: a new season, a new manager, new players…

I’ve been thinking about fandom a lot ever since I had the good fortune to attend the Cricket World Cup final between England and New Zealand at Lord’s. Cricket does not inspire the fanaticism of football or the tribal passions of rugby. The old rituals and rhythms of the English county game have been disrupted – perhaps even destroyed – in the era of globalised franchise cricket and the relentless commercialism of the Twenty20 game.

As a schoolboy, I used to follow the County Championship and read the county cricket reports in the Times and Guardian, which were often among the best-written pieces in those newspapers. Many cricket writers were also belletrists, such as the poet Alan Ross, a former editor of the London Magazine, and many of the contracted cricket correspondents were deeply knowledgeable about and located in their regions.

Nowadays I have no idea what’s happening in the county game and care little about who plays for which franchise in which country. Cricketers have become hired guns, on an endless merry-go-round, following the money, whether it’s in England, the Indian Premier League, Australia’s Big Bash, the Caribbean Premier League or the Bangladesh Premier League.

Content from our partners
How Flygreen is ascending into the future of private aviation
Stoneweg, Icona, and CBH Strengthen Partnership with Cromwell Acquisition, Adding €4 Billion AUM to Stoneweg
Why investors should consider investing in nature

Next season, in its wisdom (and desperation to emulate football), the England and Wales Cricket Board (ECB) is introducing the Hundred, a 100-ball domestic league featuring eight city-based franchise teams that is meant to be the centrepiece of the cricketing summer. But who cares? And do we need another – and even more radically truncated – format?

But I cared that day at the World Cup final. England have been the dominant side in 50-over white-ball cricket for four years. Under the leadership of an Irishman, Eoin

Morgan, the team began to modernise and innovate, playing an aggressive, high-energy game that took them to the top of the world rankings. As hosts they were favourites to win the World Cup for the first time. Yet they struggled in the group stages and only reached the final after consecutively defeating India, New Zealand and, in the semi-final, Australia.

The final was shown live, free-to-view, after Sky, the exclusive rights holder, did a deal with Channel 4. Cricket has become increasingly marginalised in recent years – a game of the fee-charging public schools. This marginalisation has coincided with its disappearance from free-to-view television (like the top players, the ECB follows the money).

As it turned out, the World Cup final, with an estimated UK televised audience of 8.5 million, was a nerve-shredding tied match. It was ultimately won by England after a super-over play-off (also tied) because they had hit more boundaries during the match. The atmosphere in the ground during the closing overs was unlike anything I’d ever experienced at a cricket match. Nearly everyone was standing, including the MCC members, and I shouted myself hoarse. During the final moments one experienced something rare and valuable, a kind of enraptured sociality.

This is what sport can offer: a sense of living intensely, in and of the moment; a sense of being part of something larger than yourself. It doesn’t happen very often. But when it does, you experience a kind of secular rapture that makes all the years of frustration seem suddenly worth it.

Jason Cowley is editor of the New Statesman

Select and enter your email address The short, sharp email newsletter from Spear’s
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network