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February 3, 2010

App My Jet

By Spear's

As the presiding wisdom of the age declares, if it can be done, it can be done on with an iPhone app, and now that includes booking your private jet.

As the presiding wisdom of the age declares, if it can be done, it can be done on with an iPhone app, and now that includes booking your private jet. If you download the privatefly.com app – for free, no less – you can enter your departure and arrival cities, choose your dates and then pick your plane size. With one click, an email is sent to 2,700 private jet operators and all you have to do is wait for the quotes to come flooding in.

Yes, I thought the same thing too: isn’t that a really good way to wind up the companies by submitting requests you know you’ll never need? According to Carol Cork, sales and marketing director of Private Fly, they have had ‘some time-wasters in the pub’, but equally – since the app launched last week – some good feedback from PAs under instruction.

Private Fly books between four and six flights per day, ten on busier days, in a market where chartering planes is a much more appealing option than owning them. Carol says that, on popular European routes, you can get quotes in minutes, and you can book for the same day, so you can go from iPhone to iRome in a matter of hours.

Hedgehog’s proverb for today: ‘There is no app which can replace the human heart. Oh, yes there is.’

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