View all newsletters
Have the short, sharp Spear's newsletter delivered to your inbox each week
  1. Wealth
February 7, 2019

Nicola Howson

By Emelia Hamilton Russell

Nicola Howson struck out on her own in 2014 after time served as ITV communications director and freuds’ chief executive. She has been advising corporations and high-profile individuals – including Kevin Spacey for the past 15 years – on their reputations. ‘I’ve always believed that, in the end, we always get the reputations we deserve,’ she told Spear’s a year ago. Offering her thoughts on the ‘stark’ differences between now and her early career, she said: ‘What’s changed is the pace… it used to be that you didn’t relax until 6pm on a Saturday, because only then did you know your client wasn’t on the front page of a newspaper.’ Social media has transformed all that: ‘It’s impossible now to take a path that is anything other than transparent,’ she says. Howson founded freuds’ corporate practice before being made CEO of the agency in 2010. In March 2018 she joined Portland on a consultancy basis in the role of senior adviser. She told a PR industry platform at the time: ‘The agency has an impressive client base and a great roster of talent, and I am delighted to be working with the senior team as the business continues to evolve.’ Her new clients at Portland are reported to include the likes of Aviva, BAE Systems, Visa, the Mo Ibrahim Foundation, Novartis Foundation, EDF Energy and Uber.33

Content from our partners
How Flygreen is ascending into the future of private aviation
Stoneweg, Icona, and CBH Strengthen Partnership with Cromwell Acquisition, Adding €4 Billion AUM to Stoneweg
Why investors should consider investing in nature

Select and enter your email address The short, sharp email newsletter from Spear’s
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network