James Forbes - Spear's Magazine

James Forbes

Strutt & Parker

The Spear's 500
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‘There’s something about me that quite likes a tough market sometimes – it gets rid of a lot of chaff,’ says James Forbes, a director at Strutt & Parker. ‘Your knowledge has to be absolutely A1.’ Asked how the firm copes with the competition from Savills and Knight Frank, he says: ‘We’re now owned by BNP Paribas, and we’re the UK affiliate for Christie’s: we have a lot of access to private wealth around the world.’ Forbes says the £10-50 million range has been pretty buoyant, but he notes headwinds for sellers of traditional townhouses. ‘You can be in a historically prestigious address but it doesn’t have a swimming pool or services. It’s affecting prices.’