Zoe Bloom - Spear's Magazine

Zoe Bloom

Keystone Law

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A nominee for Spear’s 2018 Family Lawyer of the Year, Zoe Bloom was the first solicitor specialising in family matters to join Keystone Law. ‘I needed them to accept their model would work for family law, so I gave them a business plan,’ she says. She started work the next week and has since recruited a team of five family solicitors.

Describing herself as part of the ‘new school’, she focuses on outcome rather than process. ‘I am often instructed by clients who are fed up with their cases drifting along aimlessly without strategy. We call it “gentleman’s drift” and
I see it far too often, particularly from clients who have previously instructed some of the more traditional practices.’